You got the interview. You polished your C.V. Maybe even picked out the perfect outfit. Now all you have to do is show up and answer some questions, right?
WRONG.
Most people treat interviews like a formality—something they just have to get through to maybe get an offer. Big mistake.
The interview isn’t just about answering questions. It’s your one shot to sell your value and position yourself as the obvious choice. And guess what? Most candidates screw this up because they don’t actually prepare the right way.
So if you’re serious about landing a dispensing optician job that pays well, supports your career growth, and aligns with your lifestyle, follow these steps to absolutely dominate your interview.
Most candidates spend 10 minutes skimming the company’s website and call it "research." That’s lazy. You need to walk into that interview knowing:
✅ What kind of practice they are. Do they cater to high-end clients? Are they a family-focused clinic? Do they specialise in medical eye care or boutique eyewear? This is critical because it tells you how to position yourself as the best fit.
✅ Who their typical patients are. Do they serve mostly kids? Seniors? Luxury clientele? Different patients require different approaches. Show that you understand their market and can offer tailored solutions.
✅ What their biggest challenges are. Are they trying to increase eyewear sales? Improve patient retention? Reduce wait times? Find out what problems they need solved—and be ready to show them you’re the person to fix them.
✅ Who you’ll be interviewing with. Are you meeting the hiring manager, the practice owner, or a senior optician? Find them on LinkedIn. Learn about their background and what matters to them. This lets you personalize your answers in a way that resonates.
💡 Pro Tip: If the practice has an online presence (social media, reviews, blog posts), read everything you can. What do patients love? What do they complain about? Use this insight to highlight how you can help improve the patient experience.
Here’s what most job seekers do:
👎 They focus on listing their skills.
"I have five years of experience as a dispensing optician. I’m good at frame adjustments and helping patients select eyewear."
BORING. The hiring manager already assumes you can do the job. What they really care about is whether you can solve their problems.
Here’s how to stand out:
✅ Instead of just listing your experience, tell success stories.
Bad answer:
"I’ve worked with high-end eyewear before."
Great answer:
"In my last role at [previous practice], I noticed that high-end frames weren’t selling well. I suggested a personalized styling consultation for premium clients and trained the team on how to position the value of luxury eyewear. Within three months, high-end sales increased by 25%."
Why this works:
Now let’s take another example:
✅ If they’re struggling with patient retention, tell them how you’ve improved it before.
"At my last practice, I noticed we were losing patients after their first visit. I suggested implementing a follow-up system where we checked in with new patients a week after their visit and offered a small discount on their next eyewear purchase. This increased repeat visits by 30%."
This is how you stand out.
You’re not just another candidate—you’re a problem solver.
Most candidates ask the worst questions in an interview.
👎 "What’s the starting salary?"
👎 "What are the benefits like?"
👎 "What are the working hours?"
Yes, those things matter. But asking them too soon makes you look like you only care about what the job does for you—instead of what you can do for them.
Instead, ask questions that show you think like a leader and care about the business.
💡 Here are some great questions to ask:
✅ "What are the biggest challenges the practice is facing right now?"
(This gives you valuable insight into how you can position yourself as a solution.)
✅ "How does the practice define success for this role?"
(This helps you understand expectations and shows you care about delivering results.)
✅ "What qualities have made past dispensing opticians successful in this practice?"
(This tells you exactly what they’re looking for—and lets you emphasize those qualities in your responses.)
✅ "What are the next steps in the hiring process?"
(This shows confidence and gets clarity on when you’ll hear back.)
Most candidates end the interview with a weak, forgettable goodbye:
"Thank you for your time. I look forward to hearing from you."
LAME. You need to close strong and reinforce why you’re the best choice.
✅ Here’s a high-impact closing statement:
"I’m really excited about this opportunity. Based on what we discussed, I’m confident that I can help improve patient satisfaction and drive eyewear sales. I’d love to be a part of this team. What are the next steps in the hiring process?"
Why this works:
💡 Pro Tip: After the interview, send a follow-up email within 24 hours.
Example:
"Hi [Interviewer’s Name],
Thank you for taking the time to meet with me today. I really enjoyed learning more about [Practice Name] and the opportunity to contribute to your team. I’m especially excited about [something specific from the conversation—like helping improve patient retention or training staff on premium eyewear sales].
Looking forward to next steps and hope to join your team soon!
Best,
[Your Name]"*
This small move makes a HUGE difference. It reinforces your enthusiasm and keeps you top-of-mind.
Most people walk into interviews unprepared and unmemorable. If you follow these steps, you’ll stand out as the most prepared, most confident, and most valuable candidate in the room.
✅ Research the practice and hiring manager so you can personalize your responses.
✅ Focus on how you can solve their problems (not just listing your experience).
✅ Ask smart questions that show you’re thinking beyond the basics.
✅ Close strong by reinforcing your value and following up afterward.
If you do this, you won’t just get a job offer—you’ll get the right job offer.
Now go out there and crush your interview. 🚀